As with any new initiative in IT, improving digital experiences begins with a measurement. After all, you need the facts to know what is wrong. But what happens beyond that point?
With the rise of experience analytics tools, it’s no longer possible for senior IT leaders to shy away from the raw reality of a poor digital experience today. It can lead to lower employee engagement and declining productivity, and ultimately greater employee churn.
The shift to hybrid working compounds digital distraction further. We’re more connected than ever before via email, online meetings, and instant messages, but we’re also experiencing more IT issues as well. Worryingly though, research conducted during the pandemic, uncovered that almost two-thirds of IT teams found it more difficult to fix issues when employees were based at home.